Wednesday, 11 May 2011

Our Work | Hazrem Identity







Recently, Adcore Creative was approached to design the look of Hazrem - a new company dedicated to the removal of hazardous waste.
We believe that a logo should tell a story about the company rather than being just be a pretty mark. When our team develops a new logo, the process begins with background research, then we grab our pens and drawing pad and start scribbling ideas. We explore and develop several looks for the new brand which are not all included in the client presentation. Above is a little inside peek at a few of the 40+ visuals produced for Hazrem.
The final chosen design for this project presented a clean, strong and modern image, which also hinted at the stripe/graphic associated with traditional warning signage.




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